Prabhas Film ‘Kalki 2898 AD’ Makes More Than Half its Budget Even Before Release; Reports Surface on OTT Rights
Prabhas 'Kalki 2898 AD': A Financial Marvel Even Before Release, OTT Rights Deal Revealed.
The anticipation for Prabhas’ upcoming movie ‘Kalki 2898 AD’ has been palpable among fans, even before its release. Initially slated for an early release this year, the film was postponed, heightening excitement among cinephiles. Following the success of “Salaar,” the Pan-India star’s latest venture, “Kalki 2898 AD,” has garnered immense love from audiences and performed impressively at the box office. However, recent reports suggest a new development in the film’s journey – the sale of its OTT rights.
With the film’s release date yet to be confirmed, discussions surrounding its digital rights have emerged, shedding light on the financial aspects of the project. According to media reports, “Kalki 2898 AD,” with a budget of Rs. 600 crores, has already recovered a significant portion of its expenses through the sale of its OTT rights, covering 63% of the budget. This achievement underscores the massive anticipation and market demand for the film even before its theatrical release.
Breaking down the numbers, reports indicate that the South Indian rights for “Kalki 2898 AD” have been sold for a staggering Rs.200 crores, while the Hindi rights fetched an impressive Rs.175 crores. This lucrative deal has contributed substantially to the film’s pre-release earnings. Additionally, reports suggest that the film has already amassed Rs.375 crores from OTT platforms, further solidifying its financial success.
“Kalki 2898 AD” boasts an ensemble cast, featuring Prabhas alongside Deepika Padukone and Amitabh Bachchan in pivotal roles, along with prominent actors like Kamal Haasan, Disha Patani, Rajendra Prasad, Rani Daggubati, and Anna Ben. Directed by Nag Ashwin, the film promises to deliver a riveting cinematic experience, blending cutting-edge visuals with a captivating storyline.
As fans eagerly await further updates on the film’s release date and promotional activities, the buzz surrounding “Kalki 2898 AD” continues to grow, reaffirming Prabhas’ stature as a box office powerhouse and solidifying the film’s position as one of the most highly anticipated releases in recent times.
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