Khushi Kapoor is exploring a new professional journey beyond films. The young actress has stepped into entrepreneurship by joining beauty brand Nailinit as its co-founder and Chief Creative Officer. Known for her interest in fashion and beauty, Khushi is now turning her personal passion for nail art into a business venture.
In an exclusive conversation with The Times of India, Khushi spoke about her association with the press-on nails brand and explained why entering the beauty industry felt like a natural decision. For the actress, this is not simply about becoming associated with a beauty label but also about building a community around creativity, beauty and self-expression.
Khushi Kapoor's Passion for Nail Art Inspired the Venture
Khushi revealed that getting her nails done has always been an important part of her personal grooming routine. Whether she is preparing for a vacation, a red-carpet appearance or a special event, she enjoys experimenting with different nail designs.
She often changes her nail looks to match her outfits, travel plans and occasions. Over the years, this interest has developed into a genuine fascination with nail art and beauty products.
Talking about Nailinit, Khushi explained that she was already familiar with the products and had been using similar beauty products for years. When she came across the brand, the collaboration felt like a natural fit because beauty was a space she had always wanted to explore professionally.
Khushi Kapoor Joins Nailinit as Co-Founder
Khushi has joined Nailinit in two important roles: co-founder and Chief Creative Officer. Her involvement goes beyond being the face of a beauty brand.
According to the actress, she wants the venture to create a community of people who share an interest in beauty and enjoy exchanging ideas, recommendations, tips and tricks.
She believes that a successful beauty brand should offer products that people genuinely like and trust. Building a connection with customers and creating a space where they can share their experiences is equally important.
Her approach suggests that she wants Nailinit to become more than just another beauty label, with community engagement playing an important role in its identity.
Why Khushi Kapoor Loves Press-On Nails
One of the biggest attractions of press-on nails for Khushi is the freedom to experiment with different styles without committing to a single look for several weeks.
She described nail art as a form of self-care and self-expression. For her, changing nail designs according to her mood or an upcoming occasion is a small but enjoyable way of expressing creativity.
Khushi also highlighted the flexibility offered by press-on nails. They allow people to switch between different looks and experiment with their personal style whenever they want.
The actress believes beauty should provide people with the freedom to express different sides of their personalities rather than restrict them to one particular appearance.
Khushi Kapoor Explores a New Side Beyond Acting
Khushi Kapoor made her acting debut with Zoya Akhtar's The Archies and later appeared in projects including Loveyapa. While acting remains an important part of her career, her interest in fashion and beauty has opened another professional avenue.
In earlier interviews, Khushi has spoken about her interest in fashion and her desire to explore different creative opportunities. Her entry into Nailinit reflects that ambition.
For the actress, entrepreneurship offers an opportunity to participate in a space she personally understands and enjoys. Her experience as a beauty consumer also gives her a perspective on the kind of products and creative experiences she wants to promote.
A New Chapter in Khushi Kapoor's Career
Khushi's association with Nailinit marks an interesting development in her journey. At a time when several actors are exploring business opportunities alongside their entertainment careers, she is choosing to build a presence in the beauty industry.
With her roles as co-founder and Chief Creative Officer, she will have an opportunity to contribute to the brand's creative direction and community-building efforts.
Her latest move shows that Khushi Kapoor is interested in exploring opportunities beyond the film industry and turning her personal interests into professional ventures.
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