Why India is poised to become the global ecommerce powerhouse

India's internet retail business is predicted to reach $200 billion by 2020


There are several reasons why eCommerce websites are becoming so popular. First, online purchasing is no longer something that is considered weird. It’s a mainstream way to shop and purchase items, much like brick-and-mortar stores. Secondly, platforms like Amazon make it simple to buy goods from home; you can order almost anything through their website. Finally, businesses can sell items on Amazon’s website or on their own custom eCommerce website. If you want to sell products directly, keep reading to learn about how websites are being developed in India as well as how smaller businesses can make use of them.

What are the factors that make India such an appealing market?

The number of people in India with access to mobile devices, PCs and broadband internet is growing, which means more and more Indians are getting connected. 

To start, more than 840 million people in India are connected to the internet. That’s almost 10 percent of India’s total population. With a growing middle class, that number will only continue to rise. From US$ 46.2 billion in 2020, the Indian e-commerce sector is predicted to expand to US$ 188 billion by 2025 and out of those millions most of them will be using mobile devices as their primary connection points. This means two things: First, there’s a lot of opportunity in eCommerce sites and services; second, you need an eCommerce website or website development company who understands what users want in order to successfully engage them with your brand. Users expect rich and engaging user experiences today so make sure you give them one—if not now then when you will launch your online store!

3 Ways Small and Medium-Sized Businesses are Benefiting from Ecommerce

Small and medium-sized businesses are now capitalizing on eCommerce. We all know that eCommerce is changing how we shop, but not everyone understands how it can benefit small businesses as well. Here are three ways that SMBs are taking advantage of eCommerce websites:

  1. Automation: An increasing number of retailers have developed automated tools to help their customers get things done faster and more efficiently than ever before
  2. Offline services. Brick-and-mortar stores can drive people to their websites with loyalty programs or gift cards that allow them to save or rack up points or rewards online
  3. Data collection and analysis


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